The Active Audience and Professional Arts Experience
- Posted by Mike Scullen on October 30th, 2006
We've linked to Andrew Taylor's (aka The Artful Manager) blog before and I'm sure this won't be the last time. In this entry The Artful Manager talks about how "The Rise of the Active Audience" will be the theme of the masters degree in Arts Administration course he directs.
The Active Audience is something that I am particularly interested in and is a movement that has been recognized in a number of sectors. Whether it's called the creative consumer trend or DIY culture, it's apparent that the general citizenry is engaging in all sorts of creative activity and producing all sorts of output. All this is nothing new, but what role do arts organizations play in this?
Andrew Taylor asks the following questions and I'd be really interested to hear these discussed in a Calgary context:
How do professional arts organizations foster and encourage participatory practice in our communities, and is that part of their job? How can we rethink even the most professional of experiences as highly interactive? Or are we working along a spectrum of cultural opportunities that demands we focus even more narrowly on our point in that spectrum?
What do you think?